Email marketing is a technology that many businesses and private parties alike have need for. With all of the premium options out there, it almost seems as though there aren’t enough quality free open source email marketing software applications and programs out there that can compete. Here you will find a short but concise list of the best web based software out there that is free to use, and that offers a lot of functionality without you ever having to open your wallet.
So what exactly is this software? Basically this is a bit of freeware that allows a business to regularly reach an infinite amount of potential or existing customers about upcoming promotions, sales, or the like. This is an instant stream of information that can generate business in a matter of hours, and has the potential to grow in scale with each time that you send it out.
It begins with comprising the list of your customers or local potential customer’s email addresses. With this information, that nearly everyone has and mostly everyone is willing to share, you are able to have a steady stream of communication with those that have already expressed an interest in what you are doing with your business, your products, or your service. So you’ve got the addresses, so what software is the best for you? Below you will find 5 unique free open source email marketing service options to choose from.
If you are looking for a simple way to dive right into sending out your emails, ReachMail is a great way to get the ball rolling. They allow you to have a free plan, which allows for up to 5,000 contact email addresses. Without paying for a plan, you are able to send 15,000 emails a month. They also offer a feature that survey each set of emails that you send out and notifies you when an email address that you are using is no longer functional. They offer templates to use, the custom templates are only available on their premium plans though so your options are a little more limited with the free version.
If you don’t quite need an ability to have 5,000 customer emails saved yet, Mail Chimp might offer a better set of features for you. This allows you to easily import upwards of 2,000 email addresses and to send 12,000 emails a month with no fees. Their low cost monthly plan makes the amount of emails that you can send unlimited. Users suggest that the monitoring of these emails when they are delivered is difficult to determine against other options in this list. It’s one of the largest email providers you can find online.
This is a low contact number program. If you are just getting started out with email marketing, this could be an ideal program for you. It offers an unlimited amount of emails that you can send throughout the month with up to 500 contacts that you can add. It also offers analytics that tell you where people are reading your emails. The main drawback according to users is the lack of a mobile application to send out emails while you are on the go.
This is designed for the very small business. Free plans go up to only 100 contacts, but allow for an unlimited number of emails to be sent. This is an ideal service for the very small business with a marketing person who isn’t exactly familiar with HTML and how to make nice looking marketing emails. They will show you how to send a promotional email with ease.These have completely customizable templates and a very positively reviewed customer service staff available to walk you through the process. See for yourself.
This is another 500 contact limit system with a great customer service rating. You are able to send upwards of 20,000 messages a month without paying for a plan. What makes this service unique is that it offers opt in email coding that you an embed on your website which can allow people to put in their email address and be added directly to your Campayn mailing list for future emails.
These are a few of the best free source email marketing solutions out there. As you delve deeper into what your particular company needs, you might find that more contacts are a necessity or you have way fewer contacts than you initial projected. You might find the importance of things like double opt in email (which sends a link to an email address so they confirm that they own the address) and so on. Either way you can’t go wrong with getting your message out there with one of the above listed programs.
Let us know what you think of these services.